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👀 CHECK THIS OUT: TaylorMade BRNR Mini Driver Copper
Happy Friday, Golfers.
There is just one more weekday sleep until the start of the Masters. Yeah, I know, that’s playing fast and loose with the rules, but we’re talking about the best week in professional golf, and I can’t wait to get there.
And not for anything, there’s a good chance that despite all the snow, my home course is going to beat the under date (Saturday of the Masters) for opening day.
🌺 Everything is coming up roses azaleas.
LFG!
📰 TODAY’S SPY NEWS:
▶️ TaylorMade goes retro again with a new Mini Driver
▶️ John Barba thinks Wilson Golf is evolving with the demographics of the game
▶️ Sean plans your perfect one day itinerary for the Masters
▶️ Today only, Sub 70 Wedges are just $85 each (when you use code: mygolfspy)
▶️ Shhh, PUMA’s new collab with Quiet Golf is a secret (not really)
▶️ Luxury brand Vessel offers up a lightweight carry bag
▶️ Hey nerds, here’s 90-years of scoring data from The Masters
▶️ Connor says this is the fanciest golf shoe he’s ever tested
▶️ Uneekor has a new launch monitor you can actually afford
FIRST LOOK
TaylorMade Mini Driver Copper
A New BRNR Mini?
On the one hand, with the Masters and the challenge presented by Augusta National right around the corner, we’ve come to expect the requisite mix of azalea-themed gear and niche, though typically purpose-built, performance offerings to saturate the market.
With that, the release of the latest iteration of TaylorMade’s Mini Driver franchise – the BRNR Mini Copper Driver is, if you’ll excuse the pun, par for the course.
On the other, it’s surprising how little has changed.
TOGETHER WITH WILSON
The Evolution of Wilson Golf
🧬 Old Wilson, Meet New Wilson
The evolution of Wilson Golf is by no means a straight line. Throughout its history, there have been periods of stagnation followed by periods of mutation.
Today, Wilson Golf finds itself in a period of transition. Golfers of a certain age remember fondly Wilson’s heyday as golf’s forged darling. Golfers a little bit younger than that remember Wilson as a boxed-set afterthought.
At some point, we Boomers will boom our last drive and sink our last putt. The golfers who’ll replace us are Cub Scouts or Brownies now. It’s those golfers who matter.
This new demographic with little or no preconceived notions about golf equipment or Wilson. So it makes sense the evolution of Wilson Golf should start with the youthful golfer.
And the best way to market to that youthful golfer?
🌺 THE MASTERS
The Perfect One-Day Itinerary for Masters Patrons
🗺️ A Guide for First-Timers
There is nothing like attending the Masters for the first time.
After attending the tournament six times, I feel qualified to say the Masters is an even better experience if you have a plan.
Many people only get one day at Augusta National. Take full advantage of that day.
In this one-day itinerary, I’m going to walk you through what I would do. The day you attend impacts the strategy so I’ll mention differences that may present themselves.
Regardless, I’m a big believer that everyone (assuming they only have one day) should check off all of these boxes:
✅ Maximize your time by getting to the course early
✅ Hit the merch tent
✅ Enjoy as many different concession items as possible
✅ See all 18 holes plus the par-3 course
✅ Get a photo in front of the clubhouse at Founder’s Circle
✅ Spend ample time at Amen Corner and No. 16
Along the way, I will include some pro tips that go above and beyond in terms of preparedness.
💰 GOLF CHEAPER
Sub 70 286 and JB Forged Wedges are $85
🤯 Through the rest of today (4/5/24) Sub 70 wedges just $85 each when you use CODE: mygolfspy at checkout.
That's $20 below the regular price.
This offer applies to:
⚫ Sub 70 286 Forged: Classic design for golfers who prefer to keep it simple
⚫ Sub 70 JB Forged: Versatility for the player who likes to manipulate the face
⚫ Sub 70 JB Full Groove Forged: Grooves from heel to toe for maximum playability
🛒 GET DEAL (Use Code: mygolfspy)
PUMA x QGC Collection 🤫 Shhhh! Have you heard of Quiet Golf? Probably not. They’re quietly making waves in the golf clothing industry. PUMA took notice. | Radmor Golf Apparel ♻️ Leading the Sustainability Charge Radmor Golf was the first golf brand to avoid the use of “virgin,” aka non-recycled, polyester in any of their apparel. |
🌺 MORE FROM THE MASTERS
How Masters Scoring Has Evolved
📊 90 Years of Numbers for Golf Nerds
The Masters was first played in March 1934, a shade over 90 years ago. Next week will be the 88th playing of the event.
I thought it would be interesting to look at how scoring has evolved in that time.
In this piece, I evaluate the trend of winning scores, how changes to the course have influenced scoring, field scoring average and how each hole has ranked historically.
TOGETHER WITH DUCA DEL COSMO
👟 The Fanciest Golf Shoes I’ve Ever Tested
You know I’ll give it to you straight. The Duca Del Cosma Bernardo is not the best golf shoe I’ve ever tested. It’s probably more in the “average” range for performance, but there are some positives to point out.
For example, the Bernardo is fashion-forward, steady, and stable.
Traction is average and some things are, well, forgettable.
So who is the Duca Del Cosma Bernardo for?
It might be for you.
FIRST LOOK
👁️ Uneekor Eye Mini Lite An Affordable Launch Monitor For those of us who want to play a virtual round on a rainy day or hit the range (indoors) when it’s snowing, the Uneekor EYE MINI LITE could be the answer. | 🪶 Vessel Player Air Golf Bag The Perfect Walking Bag? I’m here to break down exactly what Vessel did to save weight and, hopefully, help you “walk” away with this unexpected lightweight golf bag. |
🔥 HOT FORUM TOPICS
Who do you think will win the Masters?
Ready to upgrade my shoes, but what brand?
Why are we not talking about Lydia Ko? (✏️ Editor’s Note: I love her)
ICYMI
1️⃣ The man behind the Masters menu? He’s feeding a hungry world (Golf.com)
2️⃣ Anthony Kim believes he can get his game back (Golfweek)
3️⃣ Part-time vitamin salesman says golf fans are losing interest (SBNation)
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