šŸ”„ Behind the Scenes!

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Hi Golfer,

The golf ball is the only piece of equipment you use on every shot. Itā€™s more important than you think.

Iā€™m curious what golf balls yā€™all are playing.

Which brand of ball do you play?

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Weā€™ve got a great story for you today about the effort TaylorMade has put into making golf balls a serious part of their business. It wasnā€™t always that way!

ā–¶ļø TaylorMadeā€™s golf ball gamble paid off
ā–¶ļø Give these golf shoes a try
ā–¶ļø Try this takeaway hack
ā–¶ļø No one wants to see this!

TOGETHER WITH TAYLORMADE

How TaylorMadeā€™s Golf Ball Gamble Paid Off

Read the story.

To understand where TaylorMadeā€™s golf ball business is today and how it got here, we need to go back nearly 10 years.

In the early twenty-teens, TaylorMade was very much a metalwoods-first company. The driver was the thing that mattered. Irons were next on the priority list. Everything else came third, which is to say that often it felt like the other categories ā€“ wedges, putters, and the golf ball ā€“ didnā€™t matter much at all.

šŸ”„READ STORY

WE TRIED IT

Olukai Makena Golf Shoes

Serious improvement.

Iā€™ve been less than impressed with Olukaiā€™s past golf shoe offerings. The Makena might just change my mind.

ā›³ READ REVIEW

SPY DEALS

Save $60 on this top performing wedge

Save now!

Itā€™s time to upgrade your short game. New wedges are just what the doctor ordered!

šŸ”„CHECK PRICE

OPINION

No one cares about Made-for-TV matches

This has to end.

This week, golf as an entertainment product will hit one of its lowest points.

It takes an unimaginably bad idea to get into this category when you consider that the PGA Tour and LIV have evolved into something of a black hole over the past couple years.

What Iā€™m referencing is yet another made-for-TV match that is among the more pathetic attempts at attracting eyeballs: record producer DJ Khaled playing late night TV host Jimmy Fallon in a four-hole match.

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GOLF HACK

Do this to perfect your takeaway

Try these drills!

If you can get the golf swing started the right way, youā€™ll give yourself a chance of completing the shot you had in mind. Your golf takeaway can make or break the rest of your golf swing. These tips and drills for perfecting your golf swing takeaway are all things you can implement into your practice routine today.

READ MORE

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ICYMI

Written By: Tom Conroy and Connor Lindeman

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